CBC is embracing a heartwarming campaign to spread the Christmas spirit. Their public service announcements feature a series of recognizable public figures sharing the message of “make the season kind.” To augment this message each celebrity stands holding a cardboard box filled to the brim with groceries. These PSAs encourage us all to make the season kind, highlighting the importance of giving.
Reflecting on these powerful messages, I found myself pondering a “what if.” What if people calculated the amount they spend on Christmas shopping and redirected a portion of it to their local food bank? Historically, tithing has meant contributing a tenth of one's income to a faith community. What if we considered applying this same practice to food security by calculating 10% of our Christmas spending and donating to a food bank. In light of your calculated amount, making a donation, in whole or in part, would be a meaningful, modern twist or addition to a long-standing practice.
I donated 10% of the amount I calculated that I spent on gifts this holiday season to my local food bank. I offer a friendly challenge to those of you who are fortunate enough to enjoy food security - make your own donation.
Let us make this season one of giving in a way that truly nourishes our communities. ‘Tis the Season. 💗
-Sister Nancy Wales, CSJ
Image: JESHOOTS.COM @jeshoots/ Unsplash